Torus Health

Date March 13, 2025

Client Torus Health

Technology

About Project

Torus Health is transforming the healthcare landscape by providing an integrated platform that enhances accessibility and convenience for consumers. In collaboration with EMed HealthTech, Torus Health developed a comprehensive healthcare solution that simplifies medicine and lab test ordering while fostering community engagement through an innovative referral system. Additionally, the platform enables seamless doctor consultations, ensuring users have access to trusted medical professionals along with essential healthcare services.

Torus Health home page view
Torus Health Key Challenges

Key Challenges

Before implementing the integrated healthcare platform, Torus Health faced several challenges:

  • Lack of Transparent Medicine Pricing: Consumers often struggled to find the best prices for medicines due to varying costs across different suppliers.
  • Limited Customer Engagement & Retention: There was a need for an effective referral system to incentivize users while driving sales.
  • Complex Multi-Partner Ordering Process: Managing multiple pharmacy, lab test, and doctor consultation providers within a single platform required seamless API integration.
  • Difficulty in Checking Product Availability: Users needed a real-time stock availability feature that would allow them to check if medicines were available from specific pharmacy partners in their location before placing an order.
  • Limited Access to Specialist Doctors – Users needed a dependable and convenient way to book consultations with qualified doctors for medical services.
  • Limited Insights into Customer Behavior: Without advanced analytics, understanding customer behavior and engagement patterns was a challenge.

Solution

EMed HealthTech developed a customized and scalable healthcare platform tailored to Torus Health’s needs. The solution successfully addressed all challenges through:

  • Smart Medicine Price Comparison: The platform aggregates and compares prices across leading suppliers, enabling users to find the most affordable options effortlessly.
  • SuperBuddy Referral System: A reward-based referral program was implemented, boosting user engagement and promoting organic growth through peer recommendations.
  • Seamless ePharmacy & Lab Integration: The platform integrates with multiple partners for:
    • Pharmacy Orders: Users can place orders with TATA 1MG, Pharmeasy, Flipkart Health, Netmeds, Apollo 24/7, and Pharmacy Bazaar.
    • Lab Test Bookings: Users can book tests with Redcliff Labs, TATA 1MG, Mfine, Orange Health Labs, Oncquest Labs, Aarthi Scans and Labs.
    • Doctor Consultations: The platform enables users to consult with Torus Health and Apollo 24/7 doctors for medical services.
  • Real-Time Product Availability Check: The integration with 1MG allows users to check medicine stock availability based on their pincode, ensuring they can place an order with confidence.
  • Data-Driven Engagement with CleverTap: The integration of CleverTap provides real-time event tracking and analytics, improving marketing strategies and user retention.
Integrated Healthcare Platform for Torus Health
Integrated Healthcare Platform for Torus Health

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